Vlog channel: youtube.com/DanieDanny22
Personal channel: https://www.youtube.com/channel/UCB4daUO5sZ_zGqq5C_YHHBw
Welcome back! If you are new here! Welcome to my channel! My name is Danie. If you are interested in making a Youtube channel, work from home jobs, and how to make an easy livable income from your own couch, please consider subscribing!
Today I am going to show you my step by step process for starting a Youtube channel. I know for me, I had no idea what I was doing when I started my first channel. I wanted to document my life for myself and my children and didn’t do much research when I started the channel. If done properly, Youtube can become a full-time career. Like I mentioned, this was not my intention, but for many, it is. It is important to start off on the right foot and have an idea of what you need to do before launching a channel. I will also list any products I mention in the description box.
So now lets dive into the step by step details.
Step 1: Decide on a topic for your channel.
It’s not a surprise that some topics will perform better than others. However, it is important to pick a topic that is meaningful to you. If you are not passionate about a topic, your viewers will know. Your motivation and love for a topic radiates through the camera. You want to be passionate and motivated about this topic because you’ll be making a lot of videos revolving around this one single topic. People will come to your channel because of this topic, so make sure you stick to this topic. If someone subscribes to you because you share a lot of cooking tips and then you upload a gaming video, your audience will become confused and won’t stick around for more videos. If you can’t seem to decide on one topic, do some research. See how other channels are performing, see what is in demand and what isn’t.
Some popular topics to grow quickly include:
Makeup / Beauty
The idea is to create binge-worthy content to start. Make a lot of videos on the same topic so people will continue to watch your content and then stick around for more.
Step 2: Outline Video Ideas | Brainstorming Future Videos
I always recommend starting a channel with 50-100 topic ideas. I know, this seems a bit intense. However, without ideas, there will be nothing to work with. It is a good idea to make a list before you start your channel. If you can only come up with 3-4 video ideas on a topic, maybe that isn’t going to be the right topic for your channel. This will let you know how many ideas you have and if you ever feel like you don’t know what to do next, you’ll have a large list of ideas to pick from. If you have a list of ideas, you can compare those ideas to similar ideas to see how they are performing. You can keep looking back at this list and pick the best ideas and topics that will perform successfully at that given time.
Step 3: Picking out equipment.
Woohoo! We have found our topic and ideas, now we need to start filming! Trust me, you do not need anything fancy! If you are delivering top of the line content, you do not need a $2k camera and equipment. Maybe someday when your channel takes off, but for now, you can actually get started with just your phone! My BIGGEST tip for any recording device is to focus on your lighting and staging. Lighting has a huge impact on the quality of your video. My tip for this is to purchase photography lights, selfie lights, and/or use a lot of natural light. Research shows that lighting in videos actually has a significant impact on people subscribing to your channel. One tip is to replace any lighting in your house with the brightest LED Daylight bulbs you can find. One easy tool is to buy a tree light or a light with many arms. You can adjust the arms of the light to change the lighting effects wherever you are recording. Start small, do what you can to get started. After your channel starts to grow, invest in some more pricy equipment.
If you only have a phone to work with, research so editing apps on your phone. There are many great apps to edit with. Also, consider downloading the YouTube app and the YouTube Studio app. Both of these are must-haves!
Step 4: Scheduling Uploads
Several people have stated that they see an increase in views and subscribe retention when they upload on a set schedule. Finding a schedule is important. It lets your audience know when they can expect to see content from your channel. They will come back to your channel during those times to see your new content. However, there is more to it than just saying “I am going to upload every Friday”. You should find times to schedule when you will make and edit these videos. If you say you will upload every Friday, that’s great, but what if Friday comes around and you forgot to make your video? There is more to creating a good video than sitting down in front of a camera and talking about something. You need to create the idea, brainstorm the topic, make a script, set up the video, edit, make a thumbnail, write a description, schedule the upload, and so on. So for example, this video you are watching now took more than one day to create. I researched this topic, I wrote a script and brainstormed my ideas, I will spend hours recording, editing, and making a thumbnail. It is not something I just sat down and busted out in an hour. Great content takes time. Remember quality is most important. Do not lower your quality for quantity. If one video a week is what you can do, then stick to that.
Step 5: Creating and Design a Channel
We now have some amazing video ideas! So now we need a channel to upload the videos to. If you have a Gmail account it is very easy! If you do not have a Gmail account, go ahead and create one. Once you have that, you can log into YouTube and click to create a channel. The steps are straight forward and it’ll be set up in no time.
There are a few important things to do once your channel is live. You will want to create channel art such as the channel profile picture and the channel banner. These two things help the viewer identify with you. They can see your picture or what your channel is about. Channel art can have a large impact on retaining your audience.
You will also want to fill out your channel description and the “about” section. This helps make your channel let more professional and tells the subscriber will be more motivated to subscribe.
Step 6: Film and Edit Your Videos
Filing your first video can be intimidating and awkward at first. This is totally normal. It is part of the process. Remember to speak slowly and clearly. Use a script if needed.
After you have finished filing, you will want to import your videos into an editing software. I use Adobe Premier. This program is pricy. I didn’t start with this program. I started with a free program like Windows Movie Maker. If you go to Amazon you can see a lot of great programs and some even offer free trials. iMovie for Mac has a free version as well as Windows Movie Maker on Windows. Editing can take a long time, but it is an important step and will get easier as you go. If you have one long video that needs to be edited, you can actually do this for free within YouTube as well.
Step7: Creating a title, thumbnail, description, and tags.
The title and thumbnail are incredibly important. I cannot express how important these are. These two things are what motivated the viewer to click on your video. If the title and thumbnail are not attractive, the viewer will not want to look at your video. Make a strong title with descriptive tags and words and a bright visual thumbnail.
To create a thumbnail, I use Canva. This is one of the easiest most effective ways I have found to create the perfect thumbnail. It is easier than using Photoshop or other programs and it is all done online. Canva offers a free and paid version of the app.
I also use TubeBuddy to help me create tags for my videos. This also has free and paid services. This program helps me find the most relevant tags for my topis. Tags are important because they will help tell Youtube what your video is about and who to suggest the video to.
Creating a description can be daunting sometimes. Try to be as descriptive as possible. Anything you put in the description box can help increase the SEO of the video. It will also help people see what your video is about and you can link things such as your other social media platforms or items you might be recommending.
Step 8: Share, Comment, Like, Pin.
After you publish your video you want to immediately boost the statistics of the video. Go to the video and share it to all of your platforms. Next, like the video, post a comment to the video, and pin your comment or someone else’s comment. Doing these things logs and interaction within the YouTube algorithm. Doing this can help increase the success rate of your video. When you are starting out, everything helps. Ask friends and family to check out and like your video. Increasing the statistics of the video will help other people find your video. Just think about it, when you are looking for information you are more likely to click on a video with a lot of views vs a video with only 5 views.
Alright guys, now you are all set to go! Remember these steps and stay consistent. It can take a very long time to grow a channel. This isn’t something that will happen overnight. Try not to lose motivation and keep your passion for your topic. If you ever need any help or support, remember I am always a click away!
Thank you so much for following along. Please don’t forget to hit that subscribe button and the like button. I will see you in the next one! Bye for now! As long as you are putting out high-quality meaningful videos you will see growth in your first 6-12 months!
Adobe Premiere: https://amzn.to/39mxQYq
Selfie Lights: https://amzn.to/38murYp
Umbrella Lights: https://amzn.to/2VJkBgu